Activision's latest Call of Duty promotional tweet ignites player fury. The post, promoting a new Squid Game-themed store bundle, has garnered over 2 million views and a torrent of criticism, accusing Activision of being tone-deaf to the game's numerous problems.
Warzone and Black Ops 6 are plagued by widespread issues, including rampant cheating in Ranked Play, persistent server problems, and more. This has led to a significant drop in Steam player counts for Black Ops 6 – a decline exceeding 47% since its October 2024 launch. Prominent players, such as Scump, have publicly declared the franchise's current state as its worst ever.
The January 8th tweet, showcasing the new VIP bundle, sparked outrage. Many players, echoing sentiments expressed by FaZe Swagg and CharlieIntel, criticized Activision's prioritization of store promotions over addressing critical gameplay issues. Several users, like Taeskii, vowed to boycott future store purchases until the anti-cheat measures are improved.
The situation highlights a growing disconnect between Activision and its player base. The overwhelming negative response to the promotional tweet suggests a significant portion of the community is losing faith in the franchise due to the unresolved technical problems and what many perceive as a lack of developer responsiveness. While Steam statistics only reflect a portion of the player base, the substantial drop in players raises serious concerns about the game's long-term health across all platforms.
